Business branding is often the crucial and yet least concerned by owners and entrepreneurs who start their own business.
Recently, eHarbour Marketing proposed a business branding strategy for a new client who was changing their business from a massage therapy into something completely different.
The most difficult part of the process was getting the customer to understand how important an unified business branding strategy was in promoting and increasing the brand when the business was just starting up. When more than 80% of businesses fail within the first 5 years, it's vital to leave a lasting impression on customers and potential customers and that's why it is so important to have a strong unified business branding strategy that encompasses everything from your business cards, flyers, web pages and SEO and SEM strategies.
It's as simple as this, when you go to a certain location, there is a particular shop that you remember, for example you might remember a printer being in Clissold pde Campsie. Alternatively when people think of a particular service, they might remember a particular shop, for example, I think of Mcdonald's every time I think of a fast food operation.
If you have a strong business branding strategy, then you should be able to leave a lasting impression on your clients and potential clients and that's your key to success.
To celebrate the new financial year, we would like to introduce to you eHarbour Marketing, your small business marketing specialists! We can help you fight the big guys and stand out from the crowd using innovative marketing solutions such as SEO, SEM and Social Media Marketing!. We have prepared a great range of special deals, just for our special customers.
Did you know that you can take your business to Facebook? Well, it can be as simple as talking to the specialists at eHarbour Marketing!
Well why have your business on Facebook? Well, here is a few reasons why...
1. More than 53 million active users world wide with over 8 million users from Australia with over 7 million users over 18.
2. You can promote your business like word of mouth, through your friends, family and existing customers!
3. You can actively set up online stores and catalogues on Facebook, eliminating the need for a webpage.
4. You have full control over what is written on your page!